Exclusive Items Flyers

FreshPress
Alerts
FreshPress Plus
The Dairy Guide
Mushroom Mayhem
UBU
Chef's Toybox
Local Flavor
Organic Patch
Tiny & Mighty

Dallas

FreshPoint Dallas was founded in 1917 as American Produce and Vegetable and has continued serving the greater Dallas-Fort Worth metroplex with the finest quality produce and service. The cornerstone of the company is to offer our customers “The Total Quality Food Service Experience”. Our values of integrity, loyalty, passion and teamwork ensure we exceed your expectations.

facility

  • 125,000 square-foot facility centrally located.
  • Refrigerated loading and receiving dock ensuring an unbroken cold chain.
  • Delivery fleet of over 75 refrigerated vehicles.
  • Dedicated produce specialists to assist you with menu planning and all your produce needs.
  • Inside Sales Department.
  • Market / Will Call.
  • Internet ordering through myFreshPoint.com.
  • Test kitchen, produce training and tours also available.
  • Online Account Management through Pay.Sysco.com

food safety

  • Fully-documented HAACP and recall program FDA/USDA compliant.
  • FDA compliant with Homeland Security bioterrorism guidelines.
  • Disaster Preparedness Action Plan in place.
  • Global Food Safety Initiative (GFSI) third party audits at our facility.
  • Facility is SQF Certified Level 2.
  • HACCP Program & ServSafe Certification.
  • Certificate of Insurance and Grower Good Agriculture Practice required on all products.
  • Dedicated Food Safety and Facility Managers.

Distribution Map

Navigate our coverage area by county. To search your specific location select full screen.

Customer Base

Healthcare
Export & Wholesale
Foodservice
Education
Travel & Leisure

Address:

4721 Simonton Road
Dallas, Texas 75244

P: 972-385-5800| F: 855-245-6307

Social Corner

FreshPoint

With unmatched fresh produce, knowledge and experience, FreshPoint provides today’s chefs with the ingredients to create tomorrow’s culinary success. Over the last few decades, we have seen revolutionary changes in the produce industry—from refrigerated trucks and fresh-cut produce to submitting and processing orders online. With these innovations, our passion for produce and commitment to helping our customers succeed remains unchanged.
FreshPoint
FreshPoint1 day ago
It’s ‪FreshPressFriday!

Each week, "The FreshPress" brings you a concise market update, keeping you informed on everything from the field to your plate. We cover a wide range of topics to ensure you’re always in the know.

Click here to read this week's edition and be sure to reach out to your sales consultant for tailored solutions to meet your needs.

#FreshPressFriday #PeoplePassionProduce #OurFirstNameIsFresh
📰 https://www.freshpoint.com/produce-essentials/freshpress-weekly-market-report/
FreshPoint
FreshPoint2 days ago
🐉 Dragon fruit, also known as pitaya, is in season! Originally cultivated by the Aztecs and now grown in tropical regions around the world, this vibrant fruit comes from a species of cactus and brings both visual impact and subtle sweetness to your kitchen. Use it in fruit-forward ceviche, chilled soups, sorbets, or sliced fresh for contrast on composed dishes.

#PeoplePassionProduce #OurFirstNameIsFresh #EatSeasonal #SeasonalProduce
FreshPoint
FreshPoint4 days ago
Sweet, juicy, and seedless! Watermelon is officially in season and ready to enjoy! Whether you're slicing it for a summer snack, adding it to salads, or blending it into a fresh drink, now’s the perfect time to take advantage of this seasonal favorite. 🍉🍉

Available in our FreshPoint Raleigh location.

#PeoplePassionProduce #FreshProduce #WatermelonSeason #SeedlessWatermelon
FreshPoint
FreshPoint5 days ago
Meet Farmer Wise, he is carrying on a legacy that runs deep in his family. He inherited his farm from his father and continues to build on the foundation laid before him. Located in Mount Olive, North Carolina, his farm reflects generations of dedication and care.

⁠His farm is currently supplying FreshPoint Raleigh with a variety of vegetables, including kale, collard greens, and squash. ⁠

Want to learn more? Click the link in below to read more about one of FreshPoint Raleigh’s local farms, Wise Farms, and while you are there, pop in your zip code to see who our local farmers are near you.

https://local.freshpoint.com/store_page/wise-farms/

#PeoplePassionProduce #BuyLocal #Raleigh #NorthCarolina
FreshPoint
FreshPoint1 week ago
🌺 Dried hibiscus flowers offering bold, tart flavor and vibrant color that can elevate your menu. Ideal for infusing into syrups, teas, or incorporating into glazes and sauces. A versatile ingredient that brings both flavor and presentation to the next level.

#PeoplePassionProduce #BoldFlavors
FreshPoint
FreshPoint1 week ago
It’s ‪FreshPressFriday!

Each week, "The FreshPress" brings you a concise market update, keeping you informed on everything from the field to your plate. We cover a wide range of topics to ensure you’re always in the know.

Click here to read this week's edition and be sure to reach out to your sales consultant for tailored solutions to meet your needs.

#FreshPressFriday #PeoplePassionProduce #OurFirstNameIsFresh
📰 https://www.freshpoint.com/produce-essentials/freshpress-weekly-market-report/

Our Leadership Team

Nicholas Rocha
Regional President

Michael Shriner
Regional VP of Sales

Dean Rotan
Regional CFO

Michael Lankford
Director of Sales

Joshua Lovell
VP of Operations

Jermaine Lawton
VP of Production

WeVondala Menefee
Director of Program Sales

Carlas Garrett-Jones
HR Business Partner

K. C. Ely
Regional Food Safety Manager